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Privacy Policy

Dressy Darlings Ltd is the data controller for pages starting with dressydarlings.co.uk. The data controller is responsible for processing any data that you share with them, publishing and managing their own privacy notice with details of how to contact them and determines how and why personal data is processed.

 

What data do we collect? 

The personal data we collect from you includes:

  • questions, queries or feedback you leave including your email address if you contact Dressy Darlings.

  • your email address and subscription preferences when you sign up to our email alerts

  • how you use our emails - for example whether you open them and which links you click on

  • your internet protocol address and details of which version of web browser you used

  • information on how you use the site, using cookies and page tagging techniques

  • we use google analytics software to collect information about how you use dressydarlings.co.uk, the data is anonymised prior to being used for analytics processing

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Google analytics processes anonymised information about the pages you visit, how long you spend on each page, how you got to the site, what you click on while browsing. we DO NOT store any personal information through Google analytics.

We will NOT identify you through analytics information and we will not combine analytics information with other data sets in a way that would or could identify who you are.

We continuously test and monitor our data protection controls to make sure they are effective and to detect any weaknesses

 

Why we need your data: We collect information through Google analytics to see how you use the website and its digital services, we do this to help:

  1. make sure the site is meeting the needs of its users

  2. make improvements for ease of use and have more availability in the items that are viewed but not purchased to offer a better shopping experienceWe also collect data in order to gather feedback to:

  • improve our services

  • email alerts to those users who have requested them 

  • provide information about special events or promotions

  • monitor use of the site to identify security

  • Request trust pilot reviews after purchases have been made

 

Our legal basis for processing your date is: using anonymised data for Google Analytics is with your consent. The legal basis for processing all other personal data is that its necessary to:

  • perform a task in the public interest

  • in the exercise of our functions as an online retail business

 

What we do with your data is any data collected is only shared with our sister companies and noone else. It may also be shared with our technology suppliers for example Paypal to make payments.

 

We will not: sell or rent your data to third parties or share your data with third parties for marketing purposes. We will share your data if we are required to do so by law - for example by court order or to prevent fraud or other crime.

 

How long do you keep the data: We will only retain your personal data for as long as: 

  • it is needed by law

  • until you unsubscribe

  • we have had your feedback for a maximum of 2 years

  • we will delete access log data after 120days

 

Children's privacy protection: Our services are not designed for, or intentionally targeted at children 13 years of age or younger. We do not intentionally collect or maintain data about anyone under the age of 13.

 

Where your data is processed and stored: We design, build and run our systems to make sure that your data is as safe as possible at all stages, both while it is processed and when it is stored.

 

All personal data is stored in the EEA. Data collected by Google analytics data may be transferred outside the EEA for processing.

 

How do we protect your data: We are committed to doing all we can to keep your data secure, we have set up systems and processes to prevent unauthorised access or disclosure of your data - for example we protect your data using varying levels of encryption.

We also make sure that any third parties that we deal with keep all personal data they process on our behalf secure.

Any payments made are 100% secure using the most up to date encrypted technology through our finance partners please see their individual privacy policies to determine their exact encryption methods when you choose your payment method on their own individual websites.

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Your rights: 

  • You have the right to request information about how your personal data is processed 

  •  A copy of that personal data

  •  That anything inaccurate in your personal data is corrected immediately

You can also:

  • Raise an objection about how your personal data is processed

  • Request that your personal data is erased if there is no longer a justification for it

  • Ask that the processing of your personal data is restricted in certain circumstances

If you have any of these requests get in contact with our Data Controller at dressy@dressydarlings.co.uk

 

Links to other website: We contain links to other websites ie Facebook but tis Privacy Policy only applied to dressydarlings.co.uk. If you do to another webiste from this one, read their privacy policy to discover what they do with your information. If you have visted us via another website ie Facebook we may receive personal information from that website. You should read their privacy policy to discover what information they may send us.

 

The ICO is also an independent regulator and they can be contacted at 0303 123 1113 if you need further guidance.

Dressy Darlings Communion, Christening, Junior Prom Privacy Policy
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